| Why is this workshop important?
Professionals working on tourism and protected areas need to be
effective communicators. The challenge lies in the technological
revolution in the past ten years. What was prohibitively expensive
a decade ago is commonplace and relatively inexpensive today. The
internet, and social networking sites are increasingly used to share
information in a lively an timely fashion.
The 5-day Parks Web 2.0 Workshop will be of most use to professionals
who need some assistance with the Web 2.0 evolution. The workshop
creates a safe and fun environment to improve your own skills and
to see how others are using the Web in new and inspiring ways.
Whether you need to promote events, sell tours, develop case studies,
collaborate with colleagues, this workshop will help give you the
proper nudge and develop new skillsets. It's a simple, inexpensive
and a productive use of your time. We focus on strengthening core
skills, articulating core values and developing a healthy web presence
for your work.
What will be included in the course?
Participants will review and tinker with (hands on please!) more
than a dozen Web 2.0 channels, including blogs, Delicious, Facebook,
Linked-In, Flickr, Google+, Slideshare, Twitter, TripAdvisor, Wikipedia,
wikis and YouTube. We also focus on specialty websites including
Ecoturismo Genuino and ProtectedPlanet.net.
Instruction takes the form of daily emails as well as arranged
skype calls. Web 2.0 assignments and recommendations posted on Twitter.
We will also post video screencasts on YouTube and podcasts on IPadio.
During the workshop the Parks Web 2 Slideshare presentation will
be updated to document the achievements of the participants.
On the assignments, you don't have to do them all, but please
start with the low-hanging fruit. We encourage participants to be
engaged, creative, generous and curious!
What are the benefits of the course?
By the end of the course participants will be more skilled in social
networking media.
Course participant websites and Web 2.0 channels will be featured
on this page and in related tweets. What we learn we share in real
time.
Participants are also eligible to co-teach the Web 2.0 workshop
with Ron on the ground or using Web 2.0 in their local community
(with Ron's participation via distance).
Who are the courses for?
The courses are open to professionals working on tourism and protected
areas. This may include protected area managers, tourism operators,
owners of businesses working in tourism and conservation, guides,
academics, representatives of NGOs or consultants. One of the target
audiences are the 40+ generation for whom Web 2.0 is confusing.
In particular, Ron extends a cordial invite to long-time colleagues!
FEATURES
Biodiversity
Mexico
Parks
Spotlight on CONANP
Parks
and Protected Areas in Australia
Parks
and Protected Areas in New Zealand
Global
Dialogue on Linking Tourism and Protected Areas (2007)
WIKI
Parks
Parks Web 2.0
City Parks
World Parks
ONLINE
WIKI
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