Players (a.k.a. Stakeholders)

Photo: Oaxaca Tourism Fair It takes time to read any game and what helps most is understanding who the players are and how they interact with one another. It’s all about understanding the expectations and responsibilities. This is straight-forward in sports and most games, but somehow in the politics of tourism and conservation, it’s precisely …

Great Blizzard of 1978

Poster We remember the Great Blizzard of 1978, in parts of the Ohio Valley and the Great Lakes, January 25–27. “The third lowest non-tropical atmospheric pressure ever recorded in the mainland United States occurred as the storm passed over Mount Clemens, Michigan, where the barometer fell to 956.0 mb (28.23 inHg) on January 26.” – …

Tourism, Crisis and Communication

Photo: Wilma When a crisis affects a particular place, it is rarely presented in a way that provides updated information for visitors. Many tourism businesses, not to mention regional and national ministries and campaigns, are reluctant to voice concerns. Scaremongering kicks in and things go from bad to worse. The consequence for not engaging the …

2017 International Museum Day

Photo: Queensland Museum May 18 is International Museum Day, an annual celebration coordinated by the International Council of Museums (ICOM). Hashtags: #IMD2017 and #InternationalMuseumDay Please tag, tweet and follow your favorite museums to celebrate. Participation in International Museum Day is growing among museums all over the world. In 2016, more than 35,000 museums participated in the event in some 145 …

Learning Notebook

It is a miracle that curiosity survives formal education. – Albert Einstein Wake up all the teachers time to teach a new way Maybe then they’ll listen to whatcha have to say Cause they’re the ones who’s coming up and the world is in their hands. When you teach the children teach ’em the very …

Turismo y Medio Ambiente

por Gustavo López Pardo y Bertha Palomino Villavicencio (1998) Aunque el turismo no es considerado objeto de estudio por los científicos sociales y es percibido, por lo general, como un asunto de moda, su importancia económica, su creciente impacto cultural y ambiental justificarían la realización de una investigación sobre la materia. Efectivamente, el turismo es …

Stakeholder Worksheet

Get together! This exercise reflects on responsibilities and recommendations for ecotourism’s active players, or stakeholders. Keep it simple and use what works. LOCALS: Responsibilities: Recommendations: TRAVELERS: Responsibilities: Recommendations: GOVERNMENT: Responsibilities: Recommendations: ENVIRONMENTALISTS: Responsibilities: Recommendations: MEDIA: Responsibilities: Recommendations: TRAVEL INDUSTRY/HOTELS: Responsibilities: Recommendations: TRANSPORTATION: Responsibilities: Recommendations: TRAVEL AGENTS: Responsibilities: Recommendations: TOURISM PROVIDERS: Responsibilities: Recommendations: PR AGENTS: Responsibilities: …

Como escribir un boletín de prensa

Los boletínes de prensa son una herramienta importante para comunicar con periodistas profesionales y para compartir sus noticias directamente con sus colegas. Las orientaciones básicas a escribir un boletín de prensa Un boletín debe ser conciso. Su extensión no debe ser mayor a una hoja. Una nota profesionalmente redactada debe de empezar por el tema …

How to Write a Media Release

Editor’s note – A few years ago I paid attention to the fact that most mom and pop tourism operations do not know how to communicate with media. These can be small and large enterprises, but one thing is the same — media releases defy the imagination. So for those on the learning curve, here …