Marketing Travel on the Social Web

Photo: Benleigh Workshop Successful tourism marketing requires an understanding of how to make effective use of one’s website and its connections on the social web. Yes, it is helpful to have a website but even moreso the dedicated space on sites such as Facebook and Twitter. Insider Tips Planeta.com‘s role as an online facilitator/clearinghouse for …

Smart Tourism

Buzzwords Smart Tourism = New buzzword applied to describe the increasing reliance of tourism destinations, their industries and their tourists on emerging forms of information and communication technology that allow for massive amounts of data to be transformed into value propositions. –  SpringerLink Elsewhere on the Web Smart tourism: foundations and developments – SpringerLink https://www.emeraldinsight.com/doi/full/10.1108/IJTC-04-2016-0007 Twitter https://twitter.com/ulrikegretzel …

Community Tourism

Buzzwords Community Tourism = Questions for Community Tourism Services Does the project have pages/accounts on the social web? Does the project have print materials? Does the project have information in local and foreign languages? Chile http://www.turismocomunitario.cl Facebook Noticias Turismo Comunitario rtnetworking/10153153801662388 Google+ Turismo Comunitario Turismo de Base Comunitario Bolivia Google Docs Recommendations for communities making …

ITB

March 7-10 ITB Berlin Convention. Twitter hashtags #ITB2018 and #itbberlin. Decision-makers from the tourism industry and political community join recognized experts to address the core issues that will radically change the structure of the global travel sector. More than 300 speakers are booked with 150 sessions. Key Links https://www.itb-kongress.de https://www.itb-kongress.de/en/ https://www.itb-kongress.de/en/Press https://www.itb-kongress.de/en/Zusatzseiten/Sitemap https://www.itb-kongress.de/en/ELIBRARY/LiveStream/index-2.html https://www.facebook.com/ITBBerlin https://www.youtube.com/user/ITBBerlin http://twitter.com/ITB_Berlin Tweets by ITB_Berlin …

Responsible Travel Week #rtweek18

Photo: #7MagicMountains All travel and tourism can be more beneficial to locals and visitors. Let’s figure out what to do. Planeta.com invites readers and friends to our annual Responsible Travel Week, February 12-18. We hope you can fall in love (again!) with responsible travel. 2018 is the tenth year for Responsible Travel Week and Planeta.com‘s 19th year …

Platinum Rule

Graphic: Ron Mader, Platinum Rule Platinum Rule: Do unto others as they would like to have you do unto them. How do we champion conscious travel, responsible travel, ecotourism? How do we encourage collaboration in maturing social movements? Perhaps one way to start is by following the Platinum Rule: Do unto others as they would …