Visitor Information

Poster Information, please! Well-managed visitor information centers are helpful to locals and visitors. It also helps for visitors to know where to look! Good practice example courtesy of SECTUR Oaxaca. If brick-and-mortar centers are not accessible or have outdated info or charge too much to let tourism services post brochures, then they do everyone a …

Butt Dial

Buzzwords Butt Dial = an inadvertent call made on a mobile phone as a result of pressure being accidentally applied to a button or buttons on the phone Also called: butt call, pocket call, pocket dial Embedded Tweets all butt dials are on the record — Steven Rich (@dataeditor) October 25, 2019 What happens when …

Indigenous Languages

Photo: Caldo de Piedra • Oaxaca, México Indigenous Languages are awesome. Mark your calendar. 2019 is the International Year of Indigenous Languages. 2019 – International Year of Indigenous Languages We are updating some popular features on Planeta.com: Languages Ayöök Vocabulary from Santa María Ocotepec (Maaxïnkojm), Oaxaca, México Mixteco de San Pedro Tidaá Māori Language Sámi …

The Value of Communication = El Valor de la Comunicación

Image: Lila, Lucia, Lucia, Lila (one of our favorite videos, so far reaching 73,120 people on Facebook) Communication = Exchange of information and thoughts Also see: communication nerds = enthusiasts and superfans of communication The Value of Communication Many people are aware that improving communication is a worthy objective, yet they are stymied by how to put practice …

Mexico Journalism

Mexico Flag Headlines México, el mas mortal para los periodistas en 2019 Embedded Tweets Not a good look for Mexico or the 4T … deadliest country in the world for journalists. #MexicoExplained#CuartaTransformación @ronmader @mbeith https://t.co/ykuss5Y6KW — Thomas M. Buckley (@TomBuckley519) August 11, 2019 Reporters without borders https://www.rsf-es.org https://www.rsf-es.org/grandes-citas/clasificacion-por-paises @RSF_ES https://rsf.org/en https://rsf.org/en/ranking/2019 https://rsf.org/en/mexico https://www.mom-rsf.org/en/countries/mexico @RSF_inter Planeta.com …

Radio

Photo Radio = The transmission and reception of electromagnetic waves of radio frequency, especially those carrying sound messages FYI – The difference between FM and AM radio?  Basically, FM radio is tuned to changes in the frequency of radio waves, whilst AM is tuned to the amplitude of radio waves. So AM radio is more …

Engagement

Graphic: Ron Mader, Levels of Engagement Engagement = Meaningful interaction One of the greatest challenges for those working in conservation and tourism, economic development and job creation is that of engagement – how to communicate, interact and listen to locals and how to avoid fatigue over the rough patches. Avoiding engagement fatigue is critical if …

Roofdog

Photo: Ron Mader, Roof Dog, Oaxaca Planeta.com explores the buzzwords, love them and hate them. Preferably, put them into context and translate them into Spanish (and other languages on request). Visually, this is the solution I came up with this is to put the weasel words as questions in the thought bubbles of a dog …

Improving Signage

Photo: La Paz = Peace Make a good first impression! Visitors expect to find helpful directions — online and on the ground. Viva helpful wayfinding that makes orientation less disorienting. Rules of Good Signage Good signage obeys three simple rules: 1) The information is clear. 2) The information is accurate. 3) The information is where …

Digitize or Die

Photo: Digitize Digitize = convert images, text or sound into a digital form that can be processed by a computer Also spelled: digitise What records, videos, audio tapes, photos would you like to digitize? What are our options as we head in 2020? This page explores the practical ins and outs and it will highlight …