Welcome to the #Twistance

Following up our feature on the Twitterstorm kicked up by Badlands National Park, the hashtag that sums up the week’s viral storm combines Twitter and Resistance in the colorful #Twistance Kudos @StollmeyerEU for the helpful Twistance list curating ‘rogue’ federal science agencies. She’s Twistance 2 with other rogue departments. Those launching the rogue sites share a mission of sharing …

Macqwoty 2016

Graphic: Macquarie Dictionary My favorite #woty (word of the year) is #macqwoty, hosted by Australia’s Macquarie Dictionary. Each year they announce a public game in January to choose the best word of the previous year. 2016 is the year of the Freecycle, Norman door, Blockchain, Post-Truth, Fake News, Driverless Car and mmmmm… bush carrots, must be Youlk! …

How to host a press trip

Fact is that most press trips are costly and ineffective ventures that leave locals and reporters wanting. This guide reviews some tips on making press trips more effective. Be creative and be generous. Here are some ideas of connecting individual journalists or groups and locals. Create opportunities for face-to-face engagement and virtual conversations using the …

Communication Notebook

If you want to change the way people think, you can educate them, brainwash them, bribe them, drug them. Or you can teach them a few carefully chosen new words with the power to change the way you see the world (or as the Germans would say, these words might warp your Weltanschauung). – Howard …