Making the most of an unconference

Photo: Open Space Technology in Estonia Unconference = A facilitated, participant-driven event centered on a specific topic. This can be conducted face-to-face, online or better yet, both! An unconference engages participants without a formal agenda. Instead an unconference encourages attendees to organize their own agenda and action plans. We use the unconference approach for Planeta.com’s …

How to host a press trip

Fact is that most press trips are costly and ineffective ventures that leave locals and reporters wanting. This guide reviews some tips on making press trips more effective. Be creative and be generous. Here are some ideas of connecting individual journalists or groups and locals. Create opportunities for face-to-face engagement and virtual conversations using the …