Wikipedia: The Danza de los Voladores (Dance of the Flyers), or Palo Volador (flying pole), is an ancient Mesoamerican ceremony/ritual still performed today, albeit in modified form, in isolated pockets in Mexico. It is believed to have originated with the Nahua, Huastec and Otomi peoples in central Mexico, and then spread throughout most of Mesoamerica. The ritual consists of dance and the climbing of a 30-meter pole from which four of the five participants then launch themselves tied with ropes to descend to the ground. The fifth remains on top of the pole, dancing and playing a flute and drum. According to one myth, the ritual was created to ask the gods to end a severe drought. Although the ritual did not originate with the Totonac people, today it is strongly associated with them, especially those in and around Papantla in the Mexican state of Veracruz. The ceremony was named an Intangible cultural heritage by UNESCO in order to help the ritual survive and thrive in the modern world.
Narciso Hernández Jiménez, representante de la Asociación de Voladores, comenta su experiencia con una marca de cerveza que usó el imagen de los voladores sin permiso pic.twitter.com/26WBOQVXVy
— Melissa Biggs (@melisu_b) August 9, 2018